Nikon launches free “NIKKOR & ACC” app for iPAD

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Nikon launches free “NIKKOR & ACC” app for iPAD
A handy application that allows users to extensively search and compare information on NIKKOR lenses has been developed and launched by Nikon

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23rd Arpil 2015, Singapore – Nikon Singapore Pte Ltd is pleased to announce the release of a new app made exclusive for iPad, the “NIKKOR & ACC” app that introduces NIKKOR lenses for cameras with interchangeable lenses and a variety of accessories. The app can be downloaded for free from Apple’s App Store. In addition, a short movie has also been released for introduction of the contents of the app.

NIKKOR & ACC app:
http://imaging.nikon.com/lineup/application/nikkor_acc.htm

The “NIKKOR & ACC” app makes it possible to download the contents of ‘Digital Catalog’, which includes the entire lineup of NIKKOR lenses1 for a convenient search for lenses based on type, technology used, specifications and sample images. Quick confirmation of lens information helps users who are considering to purchase of new Nikon camera lenses to find a lens most desired or most appropriate for their imaging purpose.

The ‘Digital Catalog’ menu offers five categories with lens specifications, lens categories, focal length, f-number, and a variety of sample images sorted by shooting scenes. Users can then compare the various options available in the range to find the most suitable lens. ‘Contents Maps’ which allows users to directly select desired contents of the ‘Digital Catalog’ is also available. The “NIKKOR Lens Technology” movie that introduces Nikon’s representative lens technologies, alongside “The Optical Masterpiece” movie that demonstrates the high-quality and reliability of sophisticated NIKKOR lenses, further accompany the app contents.

Users will be pleased to discover the vast availability of helpful information such as lens characteristics, primary specifications, illustration of lens construction, MTF curves, sample images, accessories as well as external designs included in the introduction of each lens. The focal length and angle of view of the lens are also illustrated with sample images for easier understanding.

Information on lens basics, NIKKOR lens technology, Speedlights, and more, will be added to the contents of the ‘Digital Catalog’ in the near future. Nikon also plans to continue creating more apps for Nikon imaging products such as an app for Nikon DSLR cameras.

*1 Interchangeable lenses for Nikon DSLR cameras available as of April 23, 2015

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NIKKOR & ACC Overview
Release date: April 23, 2015
Compatible devices: iPad
Supported OS: iOS 8 and later
Supported languages: English
* Traditional and Simplified Chinese will be supported around June 2015. Support for other languages is under consideration.

About NIKKOR lenses
In a sincere response to the users’ requests and feedback, Nikon continuously delivers results, and builds trust by making the most of advanced optical technologies cultivated over its long history.

Amongst the various technologies that Nikon has developed include the Nano Crystal Coat for an anti-reflection coating, the Phase Fresnel (PF) lens elements with superior chromatic aberration compensation capability that makes lenses smaller and lighter, fluorite lens elements that offer superior chromatic aberration compensation and make telephoto lenses more compact, and also the Fluorine Coat on NIKKOR lenses to effectively repel dust, water, grease, dirt, etc.

Nikon’s high-quality standards are applied to all stages, from the initial design and development to the final product release, thus ensuring a design that responds to user needs. The meticulousness is further combined with a production system and inspections that ensure the superior quality and reliability of NIKKOR lenses.

Nikon’s line-up of lenses for cameras with interchangeable lenses currently consists of more than 90 types of lenses, including ultra wide-angle to super-telephoto lenses, fisheye lenses, zoom lenses, Micro lenses, and PC-E lenses, that support a wide variety of applications, as well as 1 NIKKOR lenses.

In October 2014, Nikon announced its milestone achievement of 90 million in total production of NIKKOR lenses for Nikon interchangeable lens cameras. The achievement is also accompanied by the equally momentous 50 million total production mark for NIKKOR lenses equipped with the Silent Wave Motor (SWM) technology.

*Telecommunication fees may be required for download.
*This app is exclusively for iPad. It cannot be used with iPhone.
*Apple, App Store, iPad are trademarks of Apple Inc. registered in the U.S. and other countries. App Store is a service of Apple Inc.

About Nikon
Nikon. At the Heart of the Image. Nikon is the world leader in digital imaging, precision optics and photo imaging technology and is globally recognised for setting new standards in product design and performance for its award-winning consumer and professional photographic equipment. Nikon Singapore Pte Ltd distributes consumer and professional digital SLR cameras, NIKKOR optics, Speedlights and system accessories; Nikon COOLPIX compact digital cameras; Nikon sports optics as well as the Nikon 1 advanced cameras with interchangeable lens system in over 50 countries.

For more information, please visit www.nikon.com.sg

Nikon Singapore Facebook Page www.facebook.com/nikonsingapore

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